- We only buy Speciality grade coffee and always will*
- We buy from Green coffee partners who are committed to ensuring the farmers and cooperatives they work with get a better price per kg than commercial farming.
- We invest in the coffee community by paying extra premiums through multiple channels. This ensures the growers get more money per kg produced and can safeguard their futures.
- Every kilo of coffee we buy, a contribution is made to the work of World Coffee Research, who are working directly with coffee producers around the world to combat the effects of climate change and improve the availability of quality coffee plants.
- We are members of the Speciality Coffee Association, whose fundamental aim is to spread knowledge about great coffee! This is a major part of our mission and we host events and tasting sessions to help spread the coffee love
- Sustainable packaging: We are reducing packaging as much as we can, using reusable buckets for wholesale customers, rather than bags. All kilo bags we use are biodegradable
- All 250g and 500g bags are recyclable, using LDPE material.
*Speciality Coffee Vs Commercial Coffee
The global coffee industry can be broadly defined into two areas. Commercial coffee is a mass produced commodity with the aim of maximising profit. The most coffee for the least money. It’s traded as a commodity and as such bears no relation to the cost it has taken to produce for the farmers. When prices are as low as they are now, some coffee producers will have paid more to grow the coffee than they receive for it. They can hope the prices will improve next year, drive efficiencies as hard as they can, or they give up, pull up the coffee and grow other things instead.
Speciality Coffee is traded by its quality. The flavour and character of the coffee will be judged by a farmer or group of farmers and offered to buyers from importers or roastereries and a price will be agreed. This is an incentive for producers to focus on farming practices that enhance the potential quality of the cup, produced in a sustainable way ensuring the future life and health of their farms and communities.